单选题What is the passage mainly about?A How to make a good advertisement?B What is a good advertisement?C Advertisements are not always true.D Consumers should have confidence in advertisements.

考题 Which of the following is Not True?A． Advertisement makes contribution to our pockets and we may know everything.B． We can buy what we want.C． Products of good quality don't need to be advertised.D． Advertisement makes our life colorful.

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考题－－－ Hi, Mary, how are you getting on ?－－－(). A、No well, I’m afraidB、Good, how are you then?C、Very well, thanks, and you?D、Quite good, what about you?

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考题 — () — We would like to get in with the fall publication, if possible. A.How much do you plan to spend on advertisement?B.Which edition would you like your advertisement to appear in?C.What do you want to say about your products in the advertisement?

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考题 30． What's the passage mainly about?A． How to become a top student．B． How to plan your time．C． How to study English．D． How to take notes．

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考题 (阅读理解题)Advertisements make us want too much, so we get the idea that the only purpose of advertising is to sell goods.But it is not completely right.Advertisement has another equally important function—to inform.A great deal of the knowledge we have about household goods derives largely from the advertisements we read.Advertisements introduce us to new products or remind us of the existence of ones we already know about.Supposing you wanted to buy a washer, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.Lots of people pretend that they never read advertisements, but this claim may be seriously doubted.It is hardly possible not to read advertisements these days.And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements.Would you enjoy gazing at a blank wall or reading railway byelaws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of bad news.We must not forget that advertising makes a positive contribution to our pockets.Newspapers, commercial radio and television companies could not subsist without this source of revenue.The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers.Just think what a newspaper would cost if we had to pay its full price! Another thing we mustn’t forget is the ‘small ads.’ in virtually every newspaper and magazine.What a tremendously useful service they perform. for the community! Just about anything can be accomplished through these columns.For instance, you can find a job; buy or sell a house; announce a birth, marriage, or death in these small ads.(1).What will you possibly want to know from a washer advertisement?A、some detailsB、how much it will costC、its functionsD、all of the above.(2).What is the author’s attitude towards most people’s claim that they never read advertisements?A、doubtB、agreementC、acceptanceD、in favor of(3).According to the text, which of the following statements is true?A、only TV commercials are useful in daily lifeB、advertisements help to change our lifeC、advertisements should be seriousD、advertisements make us spend more money on newspaper, magazines and broadcast programs(4).In the passage, the author is focusing on ____________.A、how people buy things through advertisementsB、the useful service of advertisements to the communityC、how advertisers spend their moneyD、the advantages and disadvantages of advertisements(5).According to the passage, advertisements will NOT make us ____________.A、buy somethingB、know the functions of some new goodsC、learn some knowledgeD、forget the old things that are already known by people

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考题 30． What is the passage mainly about? 、A． We must make more friends．B． Don-t quarrel with our parents．C． What should we do when our parents quarrel．D． Sometimes we must stay away from our parents．

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考题 Which of the following is the best title for the passage?A．HOW to Behave Well．B．What is Most Important for a Job Interview．C．To Have Good Manners before a Boss．D．Try to find a Good Job．

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考题 Advertisers tend to think big and perhaps this is why they're always coming in for criticism． Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around． "It's iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year． It only goes to show how much profit the big companies are making． Why don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays ．．．" The poor old consumer! He'd have to pay a great deal more if advertising didn't create mass markets for products． It is precisely because of the heavy advertising that consumer goods are so cheap． But we get the wrong idea if we think the only purpose of advertising is to sell goods． Another equally important function is to inform． A great deal of the knowledge we have about household goods derives largely from the advertisements we read． Advertisements introduce us to new products or remind us of the existence of ones we already know about． Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc, from an advertisement． Lots of people pretend that they never read advertisements, but this claim may be seriously doubted． It is hardly possible not to read advertisements these days． And what fun they often are,too!Just think what a railway station or a newspaper would be like without advertisements． Would you enjoy gazing at a blank wall or reading railway by-laws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper?A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities． We must not forget, either, that advertising makes a positive contribution to our pockets． Newspapers, commercial radio and television companies could not subsist without this source of revenue． The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers． Just think what a newspaper would cost if we had to pay its full price ! Another thing we mustn't forget is the"small ads．" which are in virtually every newspaper and magazine． What a tremendously useful service they perform for the community!Just about anything can be accomplished through these columns． For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the"hatch, match and dispatch" column but by far the most fascinating section is the personal or"agony" column． No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature． It's the best advertisement for advertising there is! Which of the following is NOT true?A.Advertisement makes contribution to our pockets and we may know everything． B.We can buy what we want． C.Good quality products don't need to be advertised． D.Advertisement makes our life colorful．

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考题 Advertisers tend to think big and perhaps this is why they're always coming in for criticism． Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around． "It's iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year． It only goes to show how much profit the big companies are making． Why don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays ．．．" The poor old consumer! He'd have to pay a great deal more if advertising didn't create mass markets for products． It is precisely because of the heavy advertising that consumer goods are so cheap． But we get the wrong idea if we think the only purpose of advertising is to sell goods． Another equally important function is to inform． A great deal of the knowledge we have about household goods derives largely from the advertisements we read． Advertisements introduce us to new products or remind us of the existence of ones we already know about． Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc, from an advertisement． Lots of people pretend that they never read advertisements, but this claim may be seriously doubted． It is hardly possible not to read advertisements these days． And what fun they often are,too!Just think what a railway station or a newspaper would be like without advertisements． Would you enjoy gazing at a blank wall or reading railway by-laws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper?A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities． We must not forget, either, that advertising makes a positive contribution to our pockets． Newspapers, commercial radio and television companies could not subsist without this source of revenue． The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers． Just think what a newspaper would cost if we had to pay its full price ! Another thing we mustn't forget is the"small ads．" which are in virtually every newspaper and magazine． What a tremendously useful service they perform for the community!Just about anything can be accomplished through these columns． For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the"hatch, match and dispatch" column but by far the most fascinating section is the personal or"agony" column． No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature． It's the best advertisement for advertising there is! What is the main idea of this passage ?A.Advertisement． B.The benefits of advertisement． C.Advertisers perform a useful service to communities． D.The costs of advertisement．

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考题 Advertisers tend to think big and perhaps this is why they're always coming in for criticism． Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around． "It's iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year． It only goes to show how much profit the big companies are making． Why don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays ．．．" The poor old consumer! He'd have to pay a great deal more if advertising didn't create mass markets for products． It is precisely because of the heavy advertising that consumer goods are so cheap． But we get the wrong idea if we think the only purpose of advertising is to sell goods． Another equally important function is to inform． A great deal of the knowledge we have about household goods derives largely from the advertisements we read． Advertisements introduce us to new products or remind us of the existence of ones we already know about． Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc, from an advertisement． Lots of people pretend that they never read advertisements, but this claim may be seriously doubted． It is hardly possible not to read advertisements these days． And what fun they often are,too!Just think what a railway station or a newspaper would be like without advertisements． Would you enjoy gazing at a blank wall or reading railway by-laws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper?A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities． We must not forget, either, that advertising makes a positive contribution to our pockets． Newspapers, commercial radio and television companies could not subsist without this source of revenue． The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers． Just think what a newspaper would cost if we had to pay its full price ! Another thing we mustn't forget is the"small ads．" which are in virtually every newspaper and magazine． What a tremendously useful service they perform for the community!Just about anything can be accomplished through these columns． For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the"hatch, match and dispatch" column but by far the most fascinating section is the personal or"agony" column． No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature． It's the best advertisement for advertising there is! The passage is__________．A.Narration B.Description C.Criticism D.Argumentation

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考题 Which of the following is NOT true?__________A.Advertisement makes contribution to our pockets and we may know everything B.We can buy what we want C.Good quality products don't need to be advertised D.Advertisement makes our life colorful

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考题 The passage is mainly about__________.A.what has brought about less working time B.why employees want to make more money C.why employees have less leisure time D.what a good employee should be like

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考题 Advertisers tend to think big and perhaps this is why they're always coming in for criticism．Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around． "It's iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year． It only goes to show how much profit the big companies are making． Why don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays ．．．" The poor old consumer! He'd have to pay a great deal more if advertising didn't create mass markets for products． It is precisely because of the heavy advertising that consumer goods are so cheap． But we get the wrong idea if we think the only purpose of advertising is to sell goods． Another equally important function is to inform． A great deal of the knowledge we have about house-hold goods derives largely from the advertisements we read． Advertisements introduce us to new products or remind us of the existence of ones we already know about． Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc．, from an advertisement． Lots of people pretend that they never read advertisements, but this claim may be seriously doubted． It is hardly possible not to read advertisements these days． And what fun they often are too! Just think what a railway station or a newspaper would be like without advertisements． Would you enjoy gazing at a blank wall or reading railway bye-laws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities． We must not forget, either, that advertising makes a positive contribution to our pockets． Newspapers, commercial radio and television companies could not subsist without this source of revenue． The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers． Just think what a newspaper woald cost if we had to pay its full price! Another thing we mustn't forget is the"small ads．" which are in virtually every newspaper and magazine． What a tremendously useful service they perform for the community! Just about any-thing can be accomplished through these columns． For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column． No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature． It's the best advertisement for advertising there is! Which of the following is NOT true?A. Advertisement makes contribution to our pockets and we may know everthing B. We can buy what we want C. Good quality products don't need to be advertised D. Advertisement makes our life colorful

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考题 Which of the following is Not True?A. Advertisement makes contribution to our pockets and we may know everything B. We can buy what we want C. Products of good quality don't need to be advertised D. Advertisement makes our life colorful 19. Which of the following is Not True?

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考题资料分析 Advertisers tend to think big and perhaps this is why they're always coming in for criticism. Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around. "It's iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year. It only goes to show how much profit the big companies are making. Why don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays... " The poor old consumer! He'd have to pay a great deal more if advertising didn't create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about household goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of the ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc, from an advertisement. Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway by laws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities. We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers. Just think what a newspaper would cost if we had to pay its full price! Another thing we mustn't forget is the "small ads. " which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about anything can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It's the best advertisement for advertising there is!A. Advertisement B. The benefits of advertisement C. Advertisers perform a useful service to communities D. The costs of advertisement

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考题根据下列内容，回答211-215题。 Advertisers tend to think big and perhaps this is why they're always coming in for criticism. Their critics seem to resent them because they have a flair for self-promotion and because theyhave so much money to throw around. "It's iniquitous," they say, "that this entirely unproductiveindustry (if we can call it that) should absorb millions of pounds each year. It only goes to showhow much profit the big companies are making. Why don't they stop advertising and reduce theprice of their goods? After all, it's the consumer who pays ..." The poor old consumer! He'd have to pay a great deal more if advertising didn't create massmarkets for products. It is precisely because of the heavy advertising that consumer goods are socheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. An-other equally important function is to inform. A great deal of the knowledge we have about house-hold goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we alreadyknow about. Supposing you wanted to buy a washing machine, it is more than likely you would ob-tain details regarding performance, price, etc., from an advertisement. Lots of people pretend that they never read advertisements, but this claim may be seriouslydoubted. It is hardly possible not to read advertisements these days. And what fun they often are,too!Just think what a railway station or a newspaper would be like without advertisements. Wouldyou enjoy gazing at a blank wall or reading railway bye-laws while waiting for a train? Would youlike to read only closely printed columns of news in your daily paper?A cheerful, wittyadvertisement makes such a difference to a drab wall or a newspaper full of the daily ration ofcalamities. We must not forget, either, that advertising makes a positive contribution to ourpockets. Newspapers, commercial radio and television companies could not subsist without thissource of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broad-cast programmes is due entirely to the money spent by advertisers. Just think what a newspaperwould cost if we had to pay its full price! Another thing we mustn't forget is the"small ads." which are in virtually every newspaper andmagazine. What a tremendously useful service they perform for the community! Just about any-thing can be accomplished through these columns. For instance, you can find a job, buy or sell ahouse, announce a birth, marriage or death in what used to be called the "hatch, match and dis-patch" column but by far the most fascinating section is the personal or "agony" column. No otheritem in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It's the best advertisement for advertising there is! What is the main idea of this passage?__________A.Advertisement. B.The benefits of advertisement. C.Advertisers perform a useful service to communities. D.The costs of advertisement.

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考题问答题Practice 1　　‘Mini presentation’—about 6 minutes　　In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.　　A WHAT IS IMPORTANT WHEN MOTIVATING STAFF?　　● FINANCIAL BENEFITS　　● CAREER DEVELOPMENT OPPORTUNITIES　　●...　　B WHAT IS IMPORTANT WHEN SATISFYING CUSTOMERS?　　● A GOOD AFTER-SALES TEAM　　● MORE CUMMUNICATION WITH CUSTOMERS　　●...　　C WHAT IS IMPORTANT WHEN PREPARING FOR A JOB INTERVIEW?　　● STUDYING THE JOB ADVERTISEMENT　　● STUDYING THE COMPANY　　●...

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考题单选题It wasn’t such a good job _____ she had read about in the advertisement.A likeB whichC asD what

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考题单选题What does the woman say about placing an advertisement in a newspaper? A They should definitely do itB They can’t find the means to do itC It would be a meaningless act

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考题问答题What is the passage mainly about?

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考题单选题What will people do according to the passage?①Overuse the resources②Make good use of the resources③Start a global group④Protect the earthA ①④B ②③C ①③D ②④

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考题单选题In what way do employees behave with a good leader when a change is under the way?A They allow the leaders to make any decisions.B They rely on the leaders and wish to be trusted.C They hope for the improvement of working conditions.D They have confidence and show readiness to help.

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考题单选题What does the passage mainly discuss?A Rules and regulations of advertising.B Learning how to spot advertising puffs.C Advertisements.D The agency regulating the content of advertisements.

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考题填空题What skills should a purchasing manager have?Good ____.

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考题单选题To make the advertisement work, what should be added?A Age requirement.B The hotel’s address.C Contact information.D The guide’s name.

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考题问答题What does the passage mainly talk about?

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考题问答题【参考范例三】PART 2Describe a foreign musician or artist you like. You should say: who the person is what he/she is good at in art field when you began to know him/her and explain why you like to talk about this person.You will have to talk about the topic for one or two minutes.You have one minute to think about what you’re going to say.You can make some notes to help you if you wish.

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