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单选题A study by a group of dentists has concluded that regular use of a certain brand of mouthwash is as effective as flossing in preventing gum disease. The mouthwash company has released a television ad suggesting that people who do not like flossing can now rely solely on mouthwash and brushing to maintain good dental health. A leading manufacturer of dental floss brought a lawsuit against the mouthwash company demanding that the advertisement be discontinued on the grounds that it is misleading. Which of the following, if true, provides the strongest support for the dental floss company’s claim that the advertisement is misleading?A
The dental floss manufacturer is concerned that it will lose market share in the dental health market because the advertisement encourages people to switch from dental floss to mouthwash.B
The dental floss company claims in its own advertisements that brushing and flossing after every meal is the most effective way to maintain good dental health.C
Although mouthwash is an effective deterrent to gum disease, it is less effective than dental floss at removing plaque and preventing cavities between teeth.D
Per usage, mouthwash is three times more expensive than dental floss, if the recommended amounts of both products are used.E
The dentists who conducted the study on the effectiveness of mouthwash in preventing gum disease obtained their funding for the study from a company that manufactures mouthwash.
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更多 “单选题A study by a group of dentists has concluded that regular use of a certain brand of mouthwash is as effective as flossing in preventing gum disease. The mouthwash company has released a television ad suggesting that people who do not like flossing can now rely solely on mouthwash and brushing to maintain good dental health. A leading manufacturer of dental floss brought a lawsuit against the mouthwash company demanding that the advertisement be discontinued on the grounds that it is misleading. Which of the following, if true, provides the strongest support for the dental floss company’s claim that the advertisement is misleading?A The dental floss manufacturer is concerned that it will lose market share in the dental health market because the advertisement encourages people to switch from dental floss to mouthwash.B The dental floss company claims in its own advertisements that brushing and flossing after every meal is the most effective way to maintain good dental health.C Although mouthwash is an effective deterrent to gum disease, it is less effective than dental floss at removing plaque and preventing cavities between teeth.D Per usage, mouthwash is three times more expensive than dental floss, if the recommended amounts of both products are used.E The dentists who conducted the study on the effectiveness of mouthwash in preventing gum disease obtained their funding for the study from a company that manufactures mouthwash.” 相关考题
考题
In the project environment, the individual ultimately responsible for quality control is:A . The line workers who must strive "to do things right the first time" to avoid quality problems.B . the company's quality control manager who must work with the project members to ensure the quality control program is effective.C . The head of the production department who retains ultimate quality control responsibility for all the company's projects.D . The project manager who has ultimate responsibility for the entire project.E . the customer who must ensure that he is receiving a quality product from the vendor.
考题
The concept discussed in the passage is actually the ______.A. traditional beliefs among people living in different areasB. results of certain study on people living in different climate zonesC. belief that has no longer accepted by most of peopleD. study done by Ellsworth Huntington alone
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A survey has shown that people have stopped believing both the media and politicians. A similar survey carried out 5 years ago showed that 50% of people thought that what politicians said was usually not true, and that 35% of people thought that what they saw on the television or read in newspapers was not true. Now both those figures have increased sharply, to 80% of people not believing politicians and 70% not believing the television or newspapers. Experts think that these figures are not going to come down in the near future.Stories about politicians and journalists taking money from businessmen have caused the public to stop trusting them. Also politicians keep making promises that they do not keep. Mr Smith of York said, ‘When the politicians make new laws, they only help their friends, not people like me’. Mrs Marley of Leeds said, ‘The newspapers and television are not interested in what is true; they are only interested in money for advertising’.It has got worse recently as more people can get news from the Internet and learn if the journalists and politicians are telling the truth or not. What can our politicians and journalists do? The only answer is to be more honest.1.The number of people believing politicians and journalists has __________.A.increasedB.not changedC.decreased2.Experts think this problem ____________.A.will get better soonB.will not get better soonC.will get worse soon3.Stories say businessmen give money to _______.A.politiciansB.politicians and journalistsC.journalists4.Mr Smith thinks politicians make laws __________.A.to help their friendsB.to help himC.to help everybody5.People can now check stories using _________.A.the newspapersB.the televisionC.the Internet
考题
根据文章内容进行判断，正确写“T”错误写“F”Brand refers to names, logos and slogans. For example, Nike is known for its slogan “Just do it” and swoosh logo. A trademark shows the origin and ownership of a product or service, which is used to protect names, logos, drawings, symbols and other characters related with a business. Coke? and Coca-cola? are registered trademarks of the Coca-Cola Company.Many companies spend a lot of money and time registering their trademarks. There are at least two good reasons for this. Firstly, if you trademark a brand, you are the only person allowed to use that Brand name slogan etc. If others want to use that brand, they must ask your permission or pay some money. Secondly, registration also allows the owner to bring legal action against anyone who uses the trademark without authorization.There are basic trademark symbols, e.g.“TM”for goods and“SM”for service.They tell the public that the products name and design are the exclusive property of the company, but a registered trademark? provides notice that it has indeed been registered.( )26. According to the writer, it is not necessary for a company to register a trademark.( )27. A trademark may be regarded as a protection for a brand name.( )28. The trademark symbols TM and ? can be exchanged in a brand.( )29. Legal protection on a brand comes into force only after registration.( )30. A company can freely use other companies brands.
考题
However,it has been found that even people insensitive to a certain smell at first can suddenly become sensitive to it when（ ）to it often enough.A.subjected
B.left
C.drawn
D.exposed
考题
资料：For promotions to remain effective, RT company has to analyze the impact of different campaigns. Word of mouth promotions can be more difficult to measure than some traditional methods of promotion. Although healthy sales are an important measure, RT uses other measures to evaluate the effectiveness of its activities. For example:
Setting targets for sales returns from the smaller promotional activities.
Evaluating the amount of editorial coverage its activities receive in the media.
Measuring the number of blogs related to RT's products and the frequency of comment on these blogs.
Evaluating the online influence of RT activities in the social media. For example, on Twitter there are around 260000 followers of RT activities.On Facebook,more than 21000000 consumers like RT.
Conducting an annual brand health-check with consumers to ensure that they like the brand.
Measuring the outcomes of RT promotions is not just about return on investment. These figures do not create the whole picture. This is because it can be difficult to value word of mouth promotions on paper. Sales returns do not take not account other factors such as longer-term brand loyalty.
What is the passage about?A.the sales report of RT campaigns.
B.the sales report of RT company.
C.how Facebook and Twitter have influenced the market.
D.how to evaluate promotional activities.
考题
共用题干
第一篇Computer LiteracyThere is no denying that students should learn something about how computers work,just as we expect them at least to understand that the internal-combustion engine（内燃机）has something to do with burning fuel, expanding gases and pistons（活塞）being driven. For people should have some basic idea of how the things that they use do what they do.Further,students might be helped by a course that considers the computer's impact on society. But that is not what is meant by computer literacy. For computer literacy is not a form of literacy（读写能力）。It is a trade skill that should not be taught as a liberal art.Learning how to use a computer and learning how to program one are two distinct activities. A case might be made that the competent citizens of tomorrow should free themselves from their fear of computers.But this is quite different from saying that all ought to know how to program one. Leave that to people who have chosen programming as a career. While programming can be lots of fun,and while our society needs some people who are experts at it,the same is true of auto repair and violin-making.Learning how to use a computer is not that difficult,and it gets easier all the time as programs become more"user-friendly".Let us assume that in the future everyone is going to have to know how to use a computer to be a competent citizen.What does the phrase"learning to use a computer" mean? It sounds like"learning to drive a car",that is,it sounds as if there is some set of definite skills that,once acquired,enable one to use a computer.In fact,"learning to use a computer" is much more like"learning to play a game",but learning the rules of one game may not help you play a second game,whose rules may not be the same. There is no such a thing as teaching someone how to use a computer. One can only teach people to use this or that program.To be the competent citizens of tomorrow,people should_______.A:try to lay a solid foundation in computer scienceB:be aware of how the things that they use do what they do,C:learn to use a computer by acquiring a certain set of skillsD:understand that programming a computer is more essential than repairing a car
考题
It seems obvious that you don"t give away your product for free but this is exactly what indie rock group The Crimea did earlier this year. The band"s reasoning goes like this: more people will download the free album than would pay for it. Therefore more people will heat. The Crimea"s music. These people will then pay money for concerts by the band and perhaps buy a T-shirt or other merchandise. If the band play regular concerts to crowds of 200 or 300 people they can make more money than they would from sales of a CD. There will always be some people who want something they can hold in their hands so they will release the CD into the shops too—but making money through sales of their music isn"t the top priority.
The story illustrates the creative thinking going on in the music business in response to dramatic changes over the last few years in the way that people buy music. Sales of music digitally—to computer, phones and MP3 players rose to $2 billion in 2006—an increase of almost 100 percent on the previous year—yet overall record company sales are down. People are simply not buying CDs in record shops in anything like the numbers they used to.
This trend looks set to continue, so the big question for the music industry is whether they can successfully manage the move to being primarily a digital industry without profits falling to unacceptable levels.
There are both positive and negative signs. On the plus side, more and more people are buying music on mobile phones, which allows people to make impulse purchases—they can buy a song as soon as they hear it. Research by the UK mobile operator 3 suggested that 75 percent of 16 to 24-year-olds wanted to buy a track they liked as soon as they heard it. With so much competition for people"s disposable income, a product that you can sell immediately is a big advantage.
The bad news for record companies, however, is the amount of music that is downloaded illegally. Piracy—usually in the form of cheaply copied CD—has long been an issue for the music business but the Internet means music can be copied and distributed freely through file-sharing sites on a large scale than ever before.
It is this situation that leads bands to start giving away their music for free and promises to make the next few years a very interesting time in the music business.What effect has the Internet had on music piracyA、It has made it easier to fight piracy.B、It has increased the number of pirate CDs available.C、It has made it easier to illegally copy music.D、It has reduced the number of pirate CDs available.
考题
A company may use the Windows XP Professional MUI Pack because the company：（）A、has offices where users who speak different languages share computers.B、wants to maintain multiple operating systems.C、has users who work remotely at home offices.D、wants to deploy and maintain a single operating system standard.
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Your company has Active Directory Certificate Services （AD CS） and Network Access Protection （NAP） deployed on the network. You need to ensure that NAP policies are enforced on portable computers taht use a wireless connection to access the network. What should you do？（）A、 Configure all access points to use 802.1X authenticationB、 Configure all protable computers to use MS-CHAP v2 authenticationC、 Use the Group Policy Management Console to access the wireless group policy settings， and enable the Prevent connections to ad-hoc networks option.D、 Use the Group Policy Management Console to access the wireless group policy settings， and disable the Prevent connections to infrastructure networks option.
考题
Your company has an Active Directory domain named ad.contoso.com The company also has a public name space named contoso.com. You need to ensure that public DNS zone records can not be copied. You must achieve this goal without impacting the functionality of public DNS name resolutions. What should you do（）A、 Disable the notify feature for the contoso.com zone.B、 Disable the Allow-Read permission for the Everyone group on the contoso.com DNS domain.C、 Configure the All domain controllers in the domain zone replication option on ad.contoso.com.D、 Configure the Allow zone transfers only to servers listed on the Name Servers option on contoso.com
考题
Your company has an Active Directory Domain Services （AD DS） domain that includes an AD security group named Development. You have a member server that runs Windows Server 2008 R2 with the Hyper-V role installed. You need to ensure that Development group members can only manage virtual machines （VMs）. Development group members must not have administrative privileges on the host server. What should you use？（）A、Authorization ManagerB、Local Users and GroupsC、the net localgroup commandD、Active Directory Administrative Center
考题
Your company has Active Directory Certificate Services （AD CS） and Network Access Protection （NAP） deployed on the network.You need to ensure that NAP policies are enforced on portable computers that use a wireless connection to access the network. What should you do？（）A、Configure all access points to use 802.1X authentication.B、Configure all portable computers to use MS-CHAP v2 authentication.C、Use the Group Policy Management Console to access the wireless Group Policy settings， and enable the Prevent connections to ad-hoc networks option.D、Use the Group Policy Management Console to access the wireless Group Policy settings， and disable the Prevent connections to infrastructure networks option.
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Your company has a server that runs an instance of Active Directory Lightweight Directory Services （AD LDS）. You need to create new organizational units in the AD LDS application directory partition. What should you do（）A、Use the Active Directory Users and Computers snap-in to create the organizational units on the AD LDS applicationB、Use the ADSI Edit snap-in to create the organizational units on the AD LDS application directory partition.C、Use the dsadd OU command to create the organizational units.D、Use the dsmod OU command to create the organizational units.
考题
Your company has a server that runs an instance of Actrve Directory Lightweight Directory Service （AD LDS） You need to create new organizational units in the AD LDS application directory partition What should you do（）A、Use the Actrve Directory Users and Computers snap-in to create the organizational units on the AD LDS application directory partitionB、Use the ADSI Edit snap-in to create the organizational units on the AD LDS application directory partitionC、Use the dsadd OU command to create the organizational unitsD、Use the dsmod OU command to create the organizational units
考题
单选题Your company has Active Directory Certificate Services （AD CS） and Network Access Protection （NAP） deployed on the network. You need to ensure that NAP policies are enforced on portable computers taht use a wireless connection to access the network. What should you do？（）A
Configure all access points to use 802.1X authenticationB
Configure all protable computers to use MS-CHAP v2 authenticationC
Use the Group Policy Management Console to access the wireless group policy settings， and enable the Prevent connections to ad-hoc networks option.D
Use the Group Policy Management Console to access the wireless group policy settings， and disable the Prevent connections to infrastructure networks option.
考题
单选题A study by a group of dentists has concluded that regular use of a certain brand of mouthwash is as effective as flossing in preventing gum disease. The mouthwash company has released a television ad suggesting that people who do not like flossing can now rely solely on mouthwash and brushing to maintain good dental health. A leading manufacturer of dental floss brought a lawsuit against the mouthwash company demanding that the advertisement be discontinued on the grounds that it is misleading. Which of the following, if true, provides the strongest support for the dental floss company’s claim that the advertisement is misleading?A
The dental floss manufacturer is concerned that it will lose market share in the dental health market because the advertisement encourages people to switch from dental floss to mouthwash.B
The dental floss company claims in its own advertisements that brushing and flossing after every meal is the most effective way to maintain good dental health.C
Although mouthwash is an effective deterrent to gum disease, it is less effective than dental floss at removing plaque and preventing cavities between teeth.D
Per usage, mouthwash is three times more expensive than dental floss, if the recommended amounts of both products are used.E
The dentists who conducted the study on the effectiveness of mouthwash in preventing gum disease obtained their funding for the study from a company that manufactures mouthwash.
考题
单选题As indicated in the passage, being free personal preference in that _____.A
means that one can ignore other people’s criticismB
means that one can impose his preferences on othersC
doesn’t mean that one has the right to do things at willD
doesn’t mean that one has the right to charge others without evidence
考题
单选题It seems obvious that you don"t give away your product for free but this is exactly what indie rock group The Crimea did earlier this year. The band"s reasoning goes like this: more people will download the free album than would pay for it. Therefore more people will heat. The Crimea"s music. These people will then pay money for concerts by the band and perhaps buy a T-shirt or other merchandise. If the band play regular concerts to crowds of 200 or 300 people they can make more money than they would from sales of a CD. There will always be some people who want something they can hold in their hands so they will release the CD into the shops too—but making money through sales of their music isn"t the top priority.
The story illustrates the creative thinking going on in the music business in response to dramatic changes over the last few years in the way that people buy music. Sales of music digitally—to computer, phones and MP3 players rose to $2 billion in 2006—an increase of almost 100 percent on the previous year—yet overall record company sales are down. People are simply not buying CDs in record shops in anything like the numbers they used to.
This trend looks set to continue, so the big question for the music industry is whether they can successfully manage the move to being primarily a digital industry without profits falling to unacceptable levels.
There are both positive and negative signs. On the plus side, more and more people are buying music on mobile phones, which allows people to make impulse purchases—they can buy a song as soon as they hear it. Research by the UK mobile operator 3 suggested that 75 percent of 16 to 24-year-olds wanted to buy a track they liked as soon as they heard it. With so much competition for people"s disposable income, a product that you can sell immediately is a big advantage.
The bad news for record companies, however, is the amount of music that is downloaded illegally. Piracy—usually in the form of cheaply copied CD—has long been an issue for the music business but the Internet means music can be copied and distributed freely through file-sharing sites on a large scale than ever before.
It is this situation that leads bands to start giving away their music for free and promises to make the next few years a very interesting time in the music business.What effect has the Internet had on music piracyA
It has made it easier to fight piracy.B
It has increased the number of pirate CDs available.C
It has made it easier to illegally copy music.D
It has reduced the number of pirate CDs available.
考题
单选题The organization “Tenovus” is ______.A
run by a group of people in the writer’s townB
a charity organization which has some local groupsC
set up to collect money for people who lose their relativesD
set up to assist the National Lottery
考题
单选题Your company has an Active Directory domain named ad.contoso.com The company also has a public name space named contoso.com. You need to ensure that public DNS zone records can not be copied. You must achieve this goal without impacting the functionality of public DNS name resolutions. What should you do（）A
Disable the notify feature for the contoso.com zone.B
Disable the Allow-Read permission for the Everyone group on the contoso.com DNS domain.C
Configure the All domain controllers in the domain zone replication option on ad.contoso.com.D
Configure the Allow zone transfers only to servers listed on the Name Servers option on contoso.com
考题
单选题Your company has an Active Directory Domain Serv ices (AD DS) domain. All client computers run Windows 7. You have a Remote Desktop Session Host (RD Session Host) server. You need to ensure that computer identities are validated before user authentication is performed. What should you do？（）A
Configure the Set RD Gateway authentication method Group Policy setting to Use smart card.B
Configure the Set RD Gateway authentication method Group Policy setting to Use locally logged - on credentials.C
Enable the Configure server authentication for client Group Poli cy setting and then select Do not connect if authentication fails.D
Enable the Configure server authentication for client Group Policy setting and then select Always connect, even if authentication fails.
考题
单选题Your company has Active Directory Certificate Services （AD CS） and Network Access Protection （NAP） deployed on the network.You need to ensure that NAP policies are enforced on portable computers that use a wireless connection to access the network. What should you do？（）A
Configure all access points to use 802.1X authentication.B
Configure all portable computers to use MS-CHAP v2 authentication.C
Use the Group Policy Management Console to access the wireless Group Policy settings， and enable the Prevent connections to ad-hoc networks option.D
Use the Group Policy Management Console to access the wireless Group Policy settings， and disable the Prevent connections to infrastructure networks option.
考题
问答题Dental Health Decay is not the only disease that can cause tooth loss. Another serious disease affects the gums, the tissue that surrounds the teeth. It is also caused by bacteria. If the bacteria are not removed every day, they form a substance that stays on the teeth. The substance is known as plaque. At first, the gums appear to be swollen, and may bleed when the teeth are brushed. This can lead to serious infection of the tissue around the teeth. The infection may damage the bone that supports the teeth and cause tooth loss and other health problems. Studies have found that people with severe gum disease have an increased risk of developing heart disease, diabetes and stroke. Gum disease can be treated by a special dentist called a periodontist. Periodontists are trained to repair the gum areas that have been damaged. This can be painful and costly. Dental health experts say the best thing to do is to stop gum disease before it starts. The way to do this is to clean the teeth every day. People also should use dental floss to remove plaque from between the teeth. Most experts also agree that another way to prevent tooth and gum problems is to eat foods high in calcium and vitamins and low in sugar. Scientists continue to develop better dental treatments and equipment. Improved technology may change the way people receive dental treatment in the future. For example, dentists are now suing laser light to treat diseased gums and teeth. Dentists use computer technology to help them repair damaged teeth. Researchers have developed improved methods to repair bone that supports the teeth. And genetic research is expected to develop tests that will show the presence of disease causing bacteria in the mouth. Such increased knowledge about dental diseases and ways to prevent them has improved the health of many people. Yet problems remain in some areas. In industrial countries, minorities and other groups have a high level of untreated dental disease. In developing countries, many areas do not have even emergency care services. The World Health Organization says people in countries in Africa have the most tooth and gum problems. World Health Organization experts say the dental health situation is different for almost every country in the world. As a result, it has developed oral health programs separately for each area. The WHO oral health program is mainly for people living in poor areas. It provides them with information about mouth diseases and health care. It also studies preventive programs using fluoride in water, salt, mild and toothpaste. And it explores ways to include dental health in national health care systems. Many governments and other organizations provide help, so people can get needed dental health services. But dental health professionals say people should take good care of their teeth and gums. They say people should keep their teeth as clean as possible. They should eat foods high in calcium and fiber. These include milk products, whole grain breads and cereals, vegetables, fruits, beans and nuts. Recent studies have shown that eating nuts can help slow the production of plaque on the teeth. Experts say these activities will help everyone improve their dental health throughout their lives.
考题
单选题Your company has an Active Directory Domain Services （AD DS） domain that includes an AD security group named Development. You have a member server that runs Windows Server 2008 R2 with the Hyper-V role installed. You need to ensure that Development group members can only manage virtual machines （VMs）. Development group members must not have administrative privileges on the host server. What should you use？（）A
Authorization ManagerB
Local Users and GroupsC
the net localgroup commandD
Active Directory Administrative Center
考题
单选题An automaker is facing financial difficulties. The vice president of marketing has determined that the root of the company’s problems is low brand loyalty. The vice president proposes, there- fore, that the company begin an aggressive advertising campaign focused on children aged from three to eight years. By securing strong brand recognition with this demographic, he argues, the company will have an advantage when these customers reach an age when they can buy cars. Which of the following, if true, raises the most serious doubts about the vice president’s proposal?A
Studies have shown that children are an important factor in the car-buying decision for 75 percent of parents with children under 18 years of age.B
The financial difficulties facing the company will result in the company’s declaring bankruptcy within five years if the difficulties are not addressed effectively.C
The company’s most recent advertising campaign, focused on the theme of “Rev up your life,” has received positive ratings from the demographic aged 18 to29.D
Children are accustomed to viewing ads for car toys while watching their favorite television programs, so ads for actual cars will appeal to them.E
The vice president who made the proposal has only one year of experience in the automotive industry, but has spent more than 20 years in the financial services and children’s entertainment industries.
考题
单选题It can be concluded that ______.A
Finnish people are not smart enough in daily lifeB
Finland has been a good place for cheatsC
the Finnish society is of very high moral levelD
all the Finns are rich
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