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We may learn from Paragraph 4 that department stores were advised ________.
A focuses on infant wear and older kids' clothes
B attach equal importance to different genders
C classify consumers into smaller groups
D create some common shoppers' terms
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更多 “ We may learn from Paragraph 4 that department stores were advised ________.A focuses on infant wear and older kids' clothesB attach equal importance to different gendersC classify consumers into smaller groupsD create some common shoppers' terms ” 相关考题
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According to the author, the department stores of the 19th century ________.[A] played a role in the spread of popular culture[B] became intimate shops for common consumers[C] satisfied the needs of a knowledgeable elite[D] owed its emergence to the culture of consumption
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According to the author, the department stores of the 19th centuryA.played a role in the spread of popular culture. B.became intimate shops for common consumers. C.satisfied the needs of a knowledgeable elite. D.owed its emergence to the culture of consumption.
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We live in a materialistic society and are trained from our earliest years to be acquisitive（贪婪的）.Our possessions,“mine”and“yours”,are clearly（ ）from early childhood.When we grow older enough to earn a living,it does not surprise us to discover that success is measures in terms of the money we earn.A.signed
B.noted
C.impressed
D.labeled
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Text 2 Pretty in pink:adult women do not remember being so obsessed with the colour,yet it is pervasive in our young girls'lives.It is not that pink is intrinsically bad,but it is such a tiny slice of the rainbow and,though it may celebrate girlhood in one way,it also repeatedly and firmly fuses girls'identity to appearance.Then it presents that connection,even among twoyearolds,between girls as not only innocent but as evidence of innocence.Looking around,I despaired at the singular lack of imagination about girls'lives and interests.Girls'attraction to pink may seem unavoidable,somehow encoded in their DNA,but according to Jo Paoletti,an associate professor of American Studies,it is not.Children were not colourcoded at all until the early 20th century:in the era before domestic washing machines all babies wore white as a practical matter,since the only way of getting clothes clean was to boil them.What's more,both boys and girls wore what were thought of as genderneutral dresses.When nursery colours were introduced,pink was actually considered the more masculine colour,a pastel version of red,which was associated with strength.Blue,with its intimations of the Virgin Mary,constancy and faithfulness,symbolized femininity.It was not until the mid1980s，when amplifying age and sex differences became a dominant children's marketing strategy,that pink fully came into its own,when it began to seem inherently attractive to girls,part of what defined them as female,at least for the first few critical years.I had not realized how profoundly marketing trends dictated our perception of what is natural to kids,including our core beliefs about their psychological development.Take the toddler.I assumed that phase was something experts developed after years of research into children's behavior:wrong.Turns out,according to Daniel Cook,a historian of childhood consumerism,it was popularized as a marketing trick by clothing manufacturers in the 1930s.Trade publications counselled department stores that,in order to increase sales,they should create a“third stepping stone”between infant wear and older kids'clothes.It was only after“toddler”became a common shoppers'term that it evolved into a broadly accepted developmental stage.Splitting kids,or adults,into evertinier categories has proved a surefire way to boost profits.And one of the easiest ways to segment a market is to magnify gender differences—or invent them where they did not previously exist.
According to Paragraph 2,which of the following is true of colours?A.Colours are encoded in girls'DNA.
B.Blue used to be regarded as the colour for girls.
C.Pink used to be a neutral colour in symbolizing genders.
D.White is preferred by babies.
考题
Text 2 Pretty in pink:adult women do not remember being so obsessed with the colour,yet it is pervasive in our young girls'lives.It is not that pink is intrinsically bad,but it is such a tiny slice of the rainbow and,though it may celebrate girlhood in one way,it also repeatedly and firmly fuses girls'identity to appearance.Then it presents that connection,even among twoyearolds,between girls as not only innocent but as evidence of innocence.Looking around,I despaired at the singular lack of imagination about girls'lives and interests.Girls'attraction to pink may seem unavoidable,somehow encoded in their DNA,but according to Jo Paoletti,an associate professor of American Studies,it is not.Children were not colourcoded at all until the early 20th century:in the era before domestic washing machines all babies wore white as a practical matter,since the only way of getting clothes clean was to boil them.What's more,both boys and girls wore what were thought of as genderneutral dresses.When nursery colours were introduced,pink was actually considered the more masculine colour,a pastel version of red,which was associated with strength.Blue,with its intimations of the Virgin Mary,constancy and faithfulness,symbolized femininity.It was not until the mid1980s，when amplifying age and sex differences became a dominant children's marketing strategy,that pink fully came into its own,when it began to seem inherently attractive to girls,part of what defined them as female,at least for the first few critical years.I had not realized how profoundly marketing trends dictated our perception of what is natural to kids,including our core beliefs about their psychological development.Take the toddler.I assumed that phase was something experts developed after years of research into children's behavior:wrong.Turns out,according to Daniel Cook,a historian of childhood consumerism,it was popularized as a marketing trick by clothing manufacturers in the 1930s.Trade publications counselled department stores that,in order to increase sales,they should create a“third stepping stone”between infant wear and older kids'clothes.It was only after“toddler”became a common shoppers'term that it evolved into a broadly accepted developmental stage.Splitting kids,or adults,into evertinier categories has proved a surefire way to boost profits.And one of the easiest ways to segment a market is to magnify gender differences—or invent them where they did not previously exist.
We may learn from Paragraph 4 that department stores were advised to_____A.focus on infant wear and older kids'clothes
B.attach equal importance to different genders
C.classify consumers into smaller groups
D.create some common shoppers'terms
考题
Text 3 While there are rival contenders,the title of the world's first department store belongs,perhaps,to Harding,Howell&Co's Grand Fashionable Magazine at 89 Pall Mall in St James's,London.Opened in 1796,this handsome Georgian shop was divided into four departments,offering furs and fans,haberdashery,jewellery and clocks,and millinery,or hats.Harding,Howell&Co was focused on the needs and desires of fashionable women.Here,at last women were free to browse and shop,safely and decorously,away from home and from the company of men.These,for the main part,were newly affiuent middle class women,their good fortune-and the department store itself-nurtured and shaped by the Industrial Revolution.This was transforming life in London and the length and breadth of Britain at a dizzying pace on the back of energetic free trade,fecund invention,steam and sail,and a seemingly inexhaustible supply of expendable cheap labour.It is no coincidence that,from the mid 19th Century,the department store adopted the look and feel of the way we have known it for more than 150 years with the opening,by Queen Victoria and Prince Albert,of the Great Exhibition in 1851.This was held in the Crystal Palace,a truly revolutionary structure,designed by Joseph Paxton and located in Hyde Park,not far from Harrods,which,from 1905,became Europe's biggest department store.The threat of the shopping mall coincided with a global acceptance of the Internet,personal computers and smart phones-the rise of online shopping.Against the odds the department store has survived.People may choose to buy online,yet they also like to see what's on offer in person.Department stores present a good snapshot of current trends in fashion,design,household goods and gadgets.As a result,forward-looking department stores have re-imagined themselves as retail theatres.Intriguingly,internet-savvy customers in Britain still enjoy shopping in the fabric departments of John Lewis department stores much as their predecessors did 150 years ago.Think Crystal Palace 1851 with 21st Century marketing and communications technology and you can see just why the department store remains hard to beat,an endearing and enduring cultural and retail fixture on our busiest city streets and squares.
According to the text,Harding,Howell&Co offers merchandises except_____A.men's clothes
B.women's hats
C.magazines
D.diamond rings
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第二篇Sharing SilenceDeaf teenagers Orlando Chavez and German Resendiz have been friends since kindergarten（幼儿园）. Together the boys,who go to Escondido Hight School in California,have had the difficult job of learning in schools where the majority of?the students can speak and hear.Orlando lost hearing at the age of one.cerman was born deaf,and his parents moved from Mexico to finda school where he could learn sign language.He met Orlando on their first day of kindergarten."We were in a special class with about 25 other deaf kids,"German remembers."Before then,I didn'tknow I was deaf and that I was different.""Being young and deaf in regular classes was very hard,"signs Orlando,"The other kids didn't under-stand us and we didn't understand them,But we'ye all grown up together,and today,I'm popular becauseI'm deaf. Kids try hard to communicate with me.”Some things are very difficult for the two boys."We can't talk on the phone,so if we need help,wecan't call an emergency service,"German signs."And we can't order food in drive-thru."Despite their difficulties,the two boys have found work putting food in bags at a local supermarket. Theygot their jobs through a"workability"program,designed for teenagers from local schools with different types oflearning disabilities.German has worked in the supermarket since August,and Orlando started in November."The other people who work here have been very nice to us,"Orlando signs."They even sign some-times.At first,we were nervous,but we'ye learned a lot and we're getting better."The opportunity to earn money has been exciting,both boys sign.After high school。they hope to attendthe National Technical Institute for the Deaf in New York.The word "emergency" in Paragraph 5 is closest in meaning to______.A:foodB:alarmC:crisisD:quick
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共用题干
第二篇Sharing SilenceDeaf teenagers Orlando Chavez and German Resendiz have been friends since kindergarten（幼儿园）. Together the boys,who go to Escondido Hight School in California,have had the difficult job of learning in schools where the majority of?the students can speak and hear.Orlando lost hearing at the age of one.cerman was born deaf,and his parents moved from Mexico to finda school where he could learn sign language.He met Orlando on their first day of kindergarten."We were in a special class with about 25 other deaf kids,"German remembers."Before then,I didn'tknow I was deaf and that I was different.""Being young and deaf in regular classes was very hard,"signs Orlando,"The other kids didn't under-stand us and we didn't understand them,But we'ye all grown up together,and today,I'm popular becauseI'm deaf. Kids try hard to communicate with me.”Some things are very difficult for the two boys."We can't talk on the phone,so if we need help,wecan't call an emergency service,"German signs."And we can't order food in drive-thru."Despite their difficulties,the two boys have found work putting food in bags at a local supermarket. Theygot their jobs through a"workability"program,designed for teenagers from local schools with different types oflearning disabilities.German has worked in the supermarket since August,and Orlando started in November."The other people who work here have been very nice to us,"Orlando signs."They even sign some-times.At first,we were nervous,but we'ye learned a lot and we're getting better."The opportunity to earn money has been exciting,both boys sign.After high school。they hope to attendthe National Technical Institute for the Deaf in New York.Orlando and German have been _________.A:to Mexico togetherB:deaf since they were bornC:to different bight schoolsD:friends since they were very young
考题
In every cultivated language, there are two great classes of words which, taken together, comprise the whole vocabulary. First, there are those words（1）which we become acquainted in daily conversation, which we（2）,that is to say, from the（3） of our own family and from our familiar associates, and（4） we should know and use （5 ）we could not read or write. They （6） the common things of life, and are the stock in trade of all who （7） the language. Such words may be called“popular”, since they belong to the people （8） and are not the exclusive （9） of a limited class. On the other hand, our language （10） a multitude of words which are comparatively （11） used in ordinary conversation. Their meanings are known to every educated person, but there is little （12） to use them at home or in the market-place. Our （13） acquaintance with them comes not from our mother's （14） or from the talk of our school-mates, （15） from books that we read, lectures that we （16） ,or the more （17）conversation of highly educated speakers who are discussing some particular （18） n a style appropriately elevated above the habitual（19） f everyday life. Such words are called“learned”, and the （20） between them and the“popular”words is of great importance to a right understanding of linguistic process.
请在2处填上正确答案（）A、studyB、imitateC、stimulateD、learn
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单选题We may learn from the sentence “But the glamour of the “First World” pledge appealed to middle-class consumers with money to burn” in para. 4 that ______.A
Brazilian went to Pao de Acucar because it was a brand from the “First World”B
Pao de Acucar was kind of local corner shops and thus cheaperC
Middle-class Brazilian went to Pao de Acucar instead of the cheaper local corner shops because of its sloganD
Pao de Acucar targeted middle-class consumers
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单选题From the last paragraph we learn that the investments by Google. org come from _____.A
Google’s profits and stock valueB
some international IT companiesC
the company’s own interestsD
local commercial banks
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单选题We can learn from the text that many newly married people ____.A
find it hard to pay for what they needB
have to learn to make their own furnitureC
take DIY courses run by the governmentD
seldom go to a department store to buy things
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单选题3.From the third paragraph, we learn that the youth _____.A
tend to mourn the pop stars who died of overdose as role modelsB
are shocked to know even pop stars may abuse drugsC
try to face the deadly effect of drug useD
may stop abusing drugs
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单选题From the last paragraph, we can learn _____ if they keep lazy.A
people may have heart diseaseB
people can work at home all the timeC
people like shopping onlineD
people don’t like climbing the stairs
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单选题What can we learn from the passage?A
It may be difficult for the young to learn new skills.B
Dogs play an important part in language and culture.C
We can be successful if we learn from our own mistakes.D
Dogs like the hottest days in summer very much.
考题
单选题The phrase “consumer goodwill” underlined in Paragraph 4 most possibly refers to the.A
other extreme losses in tax revenueB
pleasant feeling the consumers may haveC
good consumption the market may sustainD
confidence consumers have over the goods
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单选题From the passage, we learn that older adult falls____.A
are decreasingB
can't be avoided.C
must be treated in hospitalsD
usually imply the end of independence
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单选题What do we learn from the last paragraph?A
If we focus our attention on the thing, we might forget another.B
Memory depends to a certain extent on the environment.C
Repetition helps improve our memory.D
It we keep forgetting things, we’d better return to where we were.
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