商务英语之国际谈判术语(一)

发布时间:2022-02-12



  随着时代发展,有很多小伙伴都在备考商务英语。商务英语很多内容都是设计到国际金融商务方面,谈判也是经典的商务场景。其中有很多的专业术语,学生们掌握之后,对于你的商务英语口语、阅读、写作都是有帮助的。今天51题库考试学习网为大家整理了常见的国际商务英语谈判的术语,大家可以了解下。

  1.Selective perception

  选择性感知:

  When the perceiver singles out certain information that supports a prior belief and filters out information that does not confirm that belief.

  2.Interdependent

  相互依赖:

  when the parties depend on each other to achieve their own preferred

  outcome they are interdependent;

  3.initial offer

  最初报价:

  the first number the buyer will quote to the seller

  4.Mutual-gainssituation

  相互获益情形:

  When parties’ goals arelinked so that one person’s goal achievement helps others to achieve theirgoals, it is a mutual-gains situation,also known as a non-sum orintegrative situation;

  5.Thedilemma of honesty

  诚实困境:

  it concerns how much of the truth to tell the other party;

  6.Distributive bargaining

  分配式谈判:

  accepts the fact that there can only be one winner given the situation and  pursues a course of action to be that winner;

  7.Claimvalue

  主张价值:

  to do whatever is necessary to claim the reward, gain the lion’s share, or gain the largest piece possible;

  8.Stereotypes

  心理定势:

  is a very common distortion of the perceptual process. It occurs when one individual assigns attributes to anothersolely on the basis of the other’s membership in a particular social ordemographic category.

  9.Yielding

  屈服战略:

  actors pursuing the yielding strategy show little interest orconcern in whether they attain their own outcomes, but they are quite interested in whether the other party attains his orher outcomes;

  10.Problem solving

  解决问题战略:

  actors pursuing the problem solving strategy show high concern for attaining their own outcomes and high concern forwhether the other

  11.resistance point

  拒绝点:

  a negotiator’s bottom line, the mostthe buyer will pay orthe smallest amount the seller will settle for

  12.Reciprocity

  互惠主义:

  when you receive sth from another person, you should respond in the future with a favorin return

  13.Process-basedinterests

  基于谈判过程的利益:

  related to how the negotiators behave as they negotiate

  14.selective presentation

  选择性表述:

  negotiators reveal only the facts necessary to support their case

  15.shared goal

  (共享目标):

  the goal that both parties work toward but that benefits each party differently

  16.Endowment effect

  捐赠效应:

  The tendency to overvalue something you ownorbelieve you possess.

  17.Resistance point

  拒绝点:

  a resistance point is the place where you decide that you should absolutely stop the negotiation rather than continue because any settlement beyond this point is not minimally acceptable.

  18.Target point

  目标点:

  one realistically expects to achievea settlement and the asking price, representing the best deal one can hope toachieve.

  19.Projection

  投射效应:

  When people assign to others the characteristics orfeelings that they possess themselves.

  20.Anchoring and adjustment

  基准调节:

  cognitive biases in anchoring and adjustmentare related to the effect of the standard (oranchor) against which subsequent adjustments are made during negotiation.

  21.Availability of information

  信用的可用性:

  in negotiation, the availabilitybias operates when information that is presented in vivid, colorful, orattention-getting ways becomes easy to recall, and thus also becomes centraland critical in evaluating events and options.

  22.Self-serving biases

  感知错误:

  The tendency to overestimate the causal roleof personal orinternal factors and underestimate the causal role of situationalorexternal factors, when explaining another person’s behavior.

  23.Intangibles

  无形因素:

  intangible factors are the underlying psychological motivations that may directly orindirectly influence the parties during a negotiation;

  24.Bargaining

  讨价还价

  competitive, win-lose situations;

  以上就是51题库考试学习网为大家分享的关于商务英语之国际谈判术语,希望能对大家有所帮助。大家阅读完文章如果对商务英语还有什么其他的疑问,也请关注51题库考试学习网,了解更多的资讯。


下面小编为大家准备了 商务英语考试 的相关考题,供大家学习参考。

Good acquaintance of finance is a must.

正确答案:A
A

Dear Sirs,

The order mentioned above was delivered to our warehouse 2 days after it arrived in Chicago 8th Jan. and we regret that we have to complain about the conditions in which we received it.

In our order we stipulated that we required four dozen of your men's suits pattern CS/7, and in your invoice, No. CP/78, you charged us for this quantity, but it is clear that you have packed only three dozen in Case 3, 【B1】______ . We would therefore appreciate an explanation and your prompt action to send us the missing dozen suits.

Very much more serious is the condition of the ladies' trousers suits that you packed in Case 2. Of the six dozen that this case contains, 【B2】______ . It is quite clear that this is solely due to the totally inadequate way in which they had been packed for you had not lined the case with any waterproof paper. 【B3】______

【B4】______ , whereas in our order we had stated that we required your pattern CS/9 which is stated in your catalogue as being made up from heavy-weight material. There is no market here for tropical suits, and so we must emphasize 【B5】______ .

We must stress that the mistakes that you have made in this first order we have placed with you have caused considerable problems for us. We had hoped to include your products in the Spring Sale that is due to open at the end of February, but as it is, it is now clear that we shall not be able to do so. We wish to stress, therefore, that unless you take immediate action to correct the mistakes that you have made, 【B6】______ .

We now expect your prompt reply.

Yours,

Faithfully

A. please correct all the mistakes as soon as possible

B. that we expect you to replace these suits that have been wrongly delivered with those we ordered without delay

C. we shall certainly not consider further orders with you and shall report your company to the American Trade Promotion Office in New York

D. and we think the price is a little bit too high

E. forty have become very sodden in transit and most of these show signs of rotting

F. we are also surprised that you appear to have sent us three dozen lightweight gentlemen's suits in Case 1

G. we therefore expect your prompt action to remedy this situation

H. and there is no sign of the missing dozen in either Case 1 or 2

【B1】______

正确答案:H
H

? Read this part of a note from Emma Jackson, boss of a French travel agency.

We are thinking of printing a brochure to introduce tourist attractions and accommodation facilities in Europe. Please contact the major hotels and scenic spots and the like and invite them to make advertisements.

? Write a letter to Hotel Mecure:

? giving a brief self-introduction

? saying what kind of brochure you are going to print

? stating the rate of advertising

? asking for a prompt reply.

? Write 60-80 words.

? Write on your Answer Sheet.

正确答案:Dear Manager We write to introduce ourselves as one of the leading travel agencies in France. We are going to print a brochure to introduce some tourist attractions and accommodation facilities in Europe for distribution at Hong Kong International Tourist Fair this year. Would you like to advertise your hotel in our brochure? The rate is 1000 for 1/2 page. We are looking forward to your early reply. Yours faithfully
Dear Manager, We write to introduce ourselves as one of the leading travel agencies in France. We are going to print a brochure to introduce some tourist attractions and accommodation facilities in Europe for distribution at Hong Kong International Tourist Fair this year. Would you like to advertise your hotel in our brochure? The rate is 1,000 for 1/2 page. We are looking forward to your early reply. Yours faithfully,

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