湖南|商务英语(BEC)考试大纲
发布时间:2019-07-14
为建立与我国国际商务发展相适应的商务英语水平评价标准和认证体系,满足相关企事业单位对员工和应聘人员英语能力测评的需要,为相关院校和培训机构提供教学参考,特制订本大纲。
一、考试目的
本考试是对国际商务英语交际能力的测试。考试结果可作为相关企事业单位人员招聘的参考和国际商务从业人员英语能力的评价依据。本考试旨在统一测试标准和操作规范,促进相关的教育和培训工作,提高国际商务从业人员的职业英语水平。
二、考试对象
国际商务从业人员以及有意从事国际商务工作的各类院校学生和其他社会人员。
三、考试性质
本考试是职业英语水平考试,是一种尺度参照性标准化考试,评价被测试者在国际商务环境中的英语应用能力。
四、考试范围
本考试涵盖语言和商务两方面的内容。语言方面测试国际商务环境中英语听、说、读、写、译能力;商务方面涉及国际商务中的常见业务,突出国际贸易实务。
五、语言能力要求
本考试语言方面具体能力要求如下表:
编号能力项目能力要求
1听力能够听懂语速为130词/分钟左右的商务会话或陈述,能掌握其要点和相关细节,并领会说话人的态度、感情和真实意图。内容涉及日常问候、接听电话、约会安排、招聘面试、会议组织、产品描述、价格谈判等商务活动。词汇不超出本大纲词汇表。
2口语能够在日常接待、会议安排、产品描述、业务联系、价格磋商等商务活动中进行交流。表达清楚、流畅,能够较好地运用会话策略,准确表达意见、观点、情感等。
3阅读能读懂商务信函、广告、备忘录、便条、通知、通用商务单证等商务材料,能运用有效的阅读技巧,掌握中心意思,理解主要事实和相关细节,并能够进行归纳推理。阅读速度不低于70词/分钟。
4写作能够在30分钟内完成不少于100词的商务写作任务。涉及简历、备忘录、商务信函、通知等应用文体。内容完整,格式正确,语言准确,语意连贯。能够运用基本的写作技巧。
5翻译能够翻译简单的商务信函、产品说明等材料,译文正确。
六、商务内容要求
本考试所要求的主要商务内容如下表:
编号商务模块国际商务内容要点
1. 商务办公
1. 工厂/公司介绍
2. 电话接听
3. 来访者接待
4. 邮件/包裹收发
5. 约见登记
6. 工作日志
7. 办公设备操作8. 事故报告
9. 时间分配和管理
10. 工作岗位描述
11. 求职面试
12. 工作流程组织和监督
13. 会议组织和记录
14. 商务旅行和住宿安排
2商务礼仪
1. 电话礼仪
2. 名片礼仪
3. 信函礼仪
4. 求职礼仪
5. 宴请礼仪
6. 谈判礼仪
7. 文化差异与禁忌
3国际市场营销
1. 市场与需求
2. 消费者购买行为
3. 产品4. 定价
5. 分销
6. 促销
4国际贸易
1. 国际贸易基本概念
2. 合同磋商的基本环节
3. 质量和数量的表示方法
4. 包装与运输标志
5. 主要贸易术语的具体内容
6. 折扣与佣金
7. 运输方式选择和条款订立
8. 运输中的风险、损失、险别
9. 主要结算票据
10. 主要结算方式
11. 检验、索赔、不可抗力、仲裁
12. 服务贸易与知识产权
5其它
1. 外汇汇率
2. 外汇风险
3. 合同的成立、履行、让与、违约、救济
4. 汇票、本票和支票
5. 网上批发、在线零售、在线拍卖
七、词汇要求
本考试要求词汇量达到4,500词,其中商务专业词汇1,500词左右。
八、考试成绩和认证
考试分为笔试和口试两部分。笔试总分为100分,成绩60分以上(含60分)为通过;口试总分为50分,成绩30分以上(含30分)为通过。被测试者可以同时报考笔试和口试部分或单独报考其中一部分,笔试和口试成绩有效期为两年。每次考试后,被测试者可以获得相应成绩报告单。两年内,笔试和口试均通过的被测试者可获得认证证书。
下面小编为大家准备了 商务英语考试 的相关考题,供大家学习参考。
Dear Sirs,
The order mentioned above was delivered to our warehouse 2 days after it arrived in Chicago 8th Jan. and we regret that we have to complain about the conditions in which we received it.
In our order we stipulated that we required four dozen of your men's suits pattern CS/7, and in your invoice, No. CP/78, you charged us for this quantity, but it is clear that you have packed only three dozen in Case 3, 【B1】______ . We would therefore appreciate an explanation and your prompt action to send us the missing dozen suits.
Very much more serious is the condition of the ladies' trousers suits that you packed in Case 2. Of the six dozen that this case contains, 【B2】______ . It is quite clear that this is solely due to the totally inadequate way in which they had been packed for you had not lined the case with any waterproof paper. 【B3】______
【B4】______ , whereas in our order we had stated that we required your pattern CS/9 which is stated in your catalogue as being made up from heavy-weight material. There is no market here for tropical suits, and so we must emphasize 【B5】______ .
We must stress that the mistakes that you have made in this first order we have placed with you have caused considerable problems for us. We had hoped to include your products in the Spring Sale that is due to open at the end of February, but as it is, it is now clear that we shall not be able to do so. We wish to stress, therefore, that unless you take immediate action to correct the mistakes that you have made, 【B6】______ .
We now expect your prompt reply.
Yours,
Faithfully
A. please correct all the mistakes as soon as possible
B. that we expect you to replace these suits that have been wrongly delivered with those we ordered without delay
C. we shall certainly not consider further orders with you and shall report your company to the American Trade Promotion Office in New York
D. and we think the price is a little bit too high
E. forty have become very sodden in transit and most of these show signs of rotting
F. we are also surprised that you appear to have sent us three dozen lightweight gentlemen's suits in Case 1
G. we therefore expect your prompt action to remedy this situation
H. and there is no sign of the missing dozen in either Case 1 or 2
【B1】______
H
— You are the manager of the marketing department in your company. A new assistant manager has recently been appointed and will start work soon.
— Write an email to all staff in the department:
— explaining the need for the appointment
— saying when the assistant manager will start work
— describing the experience the assistant manager has.
— Write 40 - 50 words.
From: Candace Woodward
To: All marketing staff
Subject: New assistant manager
To support our strategy of growing sales in our Asian and African markets, a new position of assistant manager has been created. Paul Fisher has been appointed, and will start on 1st September Paul has worked for several years in marketing toys, concentrating on the Far East.
Staff Management: the importance of encouraging staff to make suggestions for improvements
Suggested answers: a.It is important to encourage staff to make suggestions for improvements. First, taking on staff suggestions has been an important element in company success. If you listen to their opinions, you can gain your facts straight before making false allegations. Staff suggestions will generate a great deal of new ideas. You can absorb a large amount of information so as to broaden your vision and horizon and to establish clear goals. Secondly, by listening to their views, you can get a far better understanding of your staff. b.The essential part of effective teamwork is to see your company as different team members who are working together, rather than as individuals who are working separately. Encouraging staff to make suggestions for improvements is important. It is useful for the managers to understand the personalities of the people they are working with. Then they will be able to anticipate how these people will react in certain stressful situations. You can clarify all job descriptions rationally, and carry out regular planning more smoothly. c.If you value staff suggestions, it will inspire your staff. You will have greater ability to motivate and communicate well with your staff members. Communication is important. Staff members need to talk to managers about the working practices within a company. Both parties should feel that the expectations are realistic and allow them to have responsibilities and interests outside work. Tile employees will perform. even better than before. It will also inspire others. It will end up attracting good personnel. Therefore, it is advisable to encourage staff to make suggestions for improvement. 解析:broaden your vision开阔眼界。personality人格,个性。 teamwork团队合作,集体协力,团对配合。False allegation凭空指控,错误指控。stressful紧张的,感到压力的。
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