看点：商务英语BEC阅读搭配题的解题技巧
发布时间：2020-07-10
剑桥商务英语阅读部分考试共有5种题型，包括搭配题、句子填空题、阅读理解题、改错题。其中搭配题重在考查考生寻找语篇大意和具体信息的能力。下面就来看看商务英语阅读搭配题解题技巧。
这部分考题主要考查考生查找特定信息和具体细节的查读能力(scanning)，但有时候个别句子会考查考生掌握文章主旨的能力。做这类题目时一定要仔细阅读句子和4段文章的关键部分，尤其注意形容词和副词，这常常是判断一个很难决定归属的句子该归于哪篇文章的重要依据。
1.缩小寻找范围：首先看清楚、读懂7个句子，之后找到它们所涉及的内容在文中的位置，这样可以减少阅读量，节省时间。
2. 注意字句的形式变化：在文章中寻找答案的难度很大程度上取决于考生对字句的形式变化的认识能力。需要注意三种形式：一种是同义、相同的词或词组;第二种是近义、相似的词;第三种是同义、有很大差异的词或词组。如：department stores=department stores(一类)：joined by=linked by(二类)：walkways above and below the
ground=over-the-street crossings and underground walkways(三类)
商务英语阅读搭配题考试阅读方法
1.略读法(skimming)：略读就是有所省略地读，而不是逐字逐字地读。不要花时间去琢磨难句和生词而要把握文章的总体轮廓，领会文章的大意或中心思想。在阅读时，考生可有意识地读取段落主题句(topic sentences)，而段落主题句又可汇成整篇文章的中心思想。一般来说，主题句往往在各抉的段首或段尾。
2.扫读法(scanning)：扫读法也称为查读法(fast
reading)、寻读法(searching reading)、捷效阅读法(expeditious reading)。这种方法的目的是找出某些特定信息或回答阅读理解题需要的事实及依据。在对通篇文章疏而不漏的快速扫描中，迅速定位信息点，而和内容无关或关系不大的部分则可一带而过。
3.研读法(scouring)：研读法又称细读法(reading
for full understanding)。研读法是指在阅读期间仔细研究篇章内容，不仅要掌握文章的大致内容，还要清楚了解和理解篇章涉及的一切细节。如在做BEC Vantage完形填空题时就应采取这种方法。
商务英语阅读搭配题解题技巧
商务英语阅读搭配题如何备考
(1)多读报纸、杂志、小册子上面的一系列相关短文(例如招聘广告、酒店等)。
(2)较长的正文也可以划分成有小标题的小节"。
(3)识别每一篇的事实或主题,描述文章之间的相似处和不同处。
(4)任务项句子的语域或文体可能和正文的不同，应该训练辨认不同文体的同一信息的能力。
(5)题目不是简单的单词搭配，学生需要练习如何变换措词。
(6)学会从其他不相关的文字中辨认目标信息。
(7)最重要的是，应该把试题看做在社会生活和工作中经常使用的处理信息的技能的一个范例。
以上就是所有商务英语阅读搭配题的解题技巧，希望大家能够仔细阅读，并且能够为你做阅读搭配题带来帮助，加油。
下面小编为大家准备了 商务英语考试 的相关考题，供大家学习参考。
You can go to every part of America from this city.
B
—You work for a small chain of clothing stores. The Managing Director has asked you to write a short report on last month's performance.
—Look at the charts and table below, on which you have already made some handwritten notes.
—Then, using all your handwritten notes, write the report for your Managing Director
—Write 120-140 words.
To: Chris Sutcliffe, Managing Director From: Lynn Dent Subject: Performance in November This report covers November's results in branches A-D, compared with those in October MO NTH LY TURN OVER Only branch A saw an improvement in turnover, which was probably the result of an advertising campaign in the local media. Neither branch B nor branch D reported any change, while in branch C turnover fell considerably STAFF TURNOVER The only significant changes in staff turnover were in branches C and D. In C it rose sharply, from 2% to 8%, mainly because of dissatisfaction with the new manager on the other hand, there was an improvement in branch D's previous high level of 10%. SALES BY PRODUCTTYPE Women's clothes, which are already the best selling goods, increased from 60 to 65% of total sales, at the expense 'of men's clothing. Children's clothes were unchanged, at 20%.
Financial Planning: the factors involved in deciding on appropriate pricing strategies
Suggested answers: a．In any single market three basic factors determine the boundaries of the pricing decision. The price floor, or minimum price, is bounded by product cost. The price ceiling, or maximum price, is bounded by competitive prices for comparable products and ability of customers to pay. Between the floor and ceiling for every product there is an optimum price, which is a function of the demand for the product and the cost of supplying the product. The international executive must develop a pricing system and pricing policies that 'address these fundamental factors in each of the national markets in which his company operates. b．In addition to developing a pricing system, the system must also be consistent with a number of uniquely international constraints. In addition to the diversity of national markets in all three basic dimensions—cost, competition, and demand—the international executive is also confronted by conflicting governmental tax policies and claims as well as government controls such as dumping legislation, resale price maintenance legislation, price ceilings and general review of price levels. Other factors affecting the international pricing decisions are the often surprisingly high international transportation costs, middlemen in elongated international channels of distribution, and multinational accounts demanding equal price treatment regardless of location. c．Pricing decisions have a major impact on a number of societal groups: consumers, customers, employees, stockholders, the public interest, and, of course, the competition. These interest groups are affected by pricing decisions, which in turn constrain the international executive. A widespread effect of international business is to lower prices. Within the corporation there are many interest groups and frequently conflicting price objectives. The divisional vice-president is concerned about profitability at the divisional level. Regional executives are concerned about profitability at the country level. d．The direction of international marketing seeks competitive prices in world markets.. The controller and financial vice-president are concerned about profits. The manufacturing vice-president seeks long runs for maximum manufacturing efficiency. The tax manager is concerned about compliance with government transfer pricing legislation, and company counsel is concerned about the antitrust implications of international pricing practices. With such a large number of divergent and often conflicting interests combined with the limitations of our existing measures of demand, it is premature to expect that we should be able to determine“optimal”prices in international marketing. A more feasible objective for the international executive is to formulate international pricing strategy and policy that will contribute rather than detract from company sales and profit objectives worldwide. 解析：constrain强迫，强制，束缚。optimum price最适当价格。 dumping倾销。antitrust反托拉斯。divergent分歧的，分开的。detract from贬低，减损。premature早熟的，仓促的。
? Read this part of a note from Emma Jackson, boss of a French travel agency.
We are thinking of printing a brochure to introduce tourist attractions and accommodation facilities in Europe. Please contact the major hotels and scenic spots and the like and invite them to make advertisements.
? Write a letter to Hotel Mecure:
? giving a brief self-introduction
? saying what kind of brochure you are going to print
? stating the rate of advertising
? asking for a prompt reply.
? Write 60-80 words.
? Write on your Answer Sheet.
Dear Manager, We write to introduce ourselves as one of the leading travel agencies in France. We are going to print a brochure to introduce some tourist attractions and accommodation facilities in Europe for distribution at Hong Kong International Tourist Fair this year. Would you like to advertise your hotel in our brochure? The rate is 1,000 for 1/2 page. We are looking forward to your early reply. Yours faithfully,
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